The Persuaders
2004 | 55m | English
Popularity: 0.3 (history)
| Director: | Rachel Dretzin, Barak Goodman |
|---|---|
| Writer: | Barak Goodman, Douglas Rushkoff |
| Staring: |
| PBS Frontline takes an in-depth look at the multibillion-dollar "persuasion industries" of advertising and public relations and how marketers have developed new ways of integrating their messages deeper into the fabric of our lives. Through sophisticated market research methods to better understand consumers and by turning to the little-understood techniques of public relations to make sure their messages come from sources we trust, marketers are crafting messages that resonate with an increasingly cynical public. | |
| Release Date: | Nov 09, 2004 |
|---|---|
| Director: | Rachel Dretzin, Barak Goodman |
| Writer: | Barak Goodman, Douglas Rushkoff |
| Genres: | |
| Keywords | marketing, public relations, editorial |
| Production Companies | |
| Box Office |
Revenue: $0
Budget: $0 |
| Updates |
Updated: Feb 03, 2025 Entered: Apr 28, 2024 |
| Name | Character |
|---|---|
| Douglas Atkins | Himself |
| Scott Donaton | Himself |
| Linda Eatherton | Herself |
| Stuart Ewen | Himself |
| Richard Ford | Himself |
| Richard Frank | Himself |
| Bob Garfield | Himself |
| Name | Job |
|---|---|
| Rachel Dretzin | Director |
| Barak Goodman | Writer, Director |
| Douglas Rushkoff | Writer |
| Name | Title |
|---|
| Organization | Category | Person |
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| 2024 | 4 | 2 | 4 | 1 |
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| 2024 | 6 | 2 | 6 | 0 |
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| 2025 | 7 | 0 | 0 | 0 |
| 2025 | 8 | 0 | 0 | 0 |
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| 2025 | 12 | 2 | 4 | 0 |
| 2026 | 1 | 2 | 6 | 1 |
| 2026 | 2 | 0 | 0 | 0 |
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